Category Report: FinTech


As SoFi Stadium and Hollywood Park nears completion, we take a look at one of the fastest growing categories in business, Fintech.

Despite consistently being in the top 5 of SponsorUnited’s most searched categories, it’s seen a low volume of sponsorship deals compared to the overall finance category.

Wondering why?

Do traditional banks / finance carve out the Fintech space in their deals, making it hard for Fintech to break into the space?

Will this change with the advent of new inventory such as jersey patches and increased broadcast visible signage?

About SponsorUnited: SponsorUnited is a technology company building a marketplace for the next generation of sponsorship sales. Through our proprietary technology, machine learning and an extensive scouting network, we have compiled the most comprehensive mapping of sponsorship assets in the world. We provide tools for brands, properties and agencies to leverage this data to efficiently research, buy and sell sponsorships.