The Home Depot reported nearly a 33% increase in sales. We highlight three of the top brands from the Home Improvement category: The Home Depot, Lowe’s Companies, Inc., and Ace Hardware Corporation.
These three brands have notable partnerships with major properties in the U.S. like the NFL, Major League Soccer, and NCAA. Additionally, there are three markets in the top five for each of these brands, Chicago, New York, and Los Angeles.
Today we take a look at the Home Furnishings category sponsorship and media activity.
One of the most popular categories over the past 6 months, Home Furnishings was the 2nd most searched category SponsorUnited users last week.
The National Hockey League (NHL) is the most active league in this category with 73% of properties having a deal.
Spring is in full force and with everyone home on the weekends, it’s no wonder that the Home Improvement category was the most searched category amongst sponsorship executives this past week.
Brands like Lowe’s Companies, Inc. The Home Depot The Scotts Miracle-Gro Company and BELFOR Property Restoration are leading the way.