Instant Replay: El Clasico


It doesn’t get much bigger than this weekend’s El Clasico between Real Madrid C.F. and FC Barcelona. And with innovation in virtual assets, it doesn’t get much more diverse and customized.

In case you didn’t know, brands can target specific audiences across the globe at the same time in the same event. For instance, Beko Global had on field signage in Europe and the U.S. broadcast on DAZN Group, Assistència Sanitària with Movistar in Spain, while Banco Bmg was seen in South America on ESPN Brasil and Sebang was seen in Southeast Asia on BEIN.

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