The Brooklyn Nets and Yes Network have embraced virtual reality broadcasting in the form of the “Netaverse”, making the NBA team officially the first professional sports team to join the metaverse. The “Netaverse” uses over 100 high-resolution video cameras around the court which help render the virutal reality experience for fans bringing them closer to the game than ever.
Over 400 technology brands are buying sponsorships in Major Pro Sports. Want to take a deeper dive into the future of tech innovation in sports? Keep an eye out for the SponsorUnited Technology Sponsorships Annual Report coming soon!