"The level of detail that SponsorUnited provides our team has been extremely valuable to help evaluate how the financial services category is emerging in sports and entertainment. This tool has provided tremendous learnings by allowing us to review the partnership landscape to uncover macro trends and assess competitive activity. In addition to the platform itself, the support and research team are terrific. They go above and beyond to meet any requests in such a timely manner. Highly recommend this beneficial tool and the terrific team to anyone in the industry."
"Since our teams started working with SponsorUnited a year ago, work processes have become more efficient, agile and productive, giving us the opportunity to reach the right people in each company, as well as to know in detail what is the trajectory of each brand."
Jose Luis Crespo Bola Market Research & Commercial Insights Manager
"Since integrating SponsorUnited’s robust capabilities, my team has been able to achieve incremental performance on our marketing objectives. The adaptive nature of the platform anticipates our brand and property interests and streamlines data in an actionable manner. Furthermore, the support of the on-demand research team has been instrumental in delivering personalized insights and news that empower my team to make informed partnership decisions. Thank you SponsorUnited for providing us with the support for our brands to become leaders in an increasingly informatic and data-driven partnership landscape!”
Karina Walter Sports Marketing
"SponsorUnited has solid, valuable data that supports our teams with sponsorship intelligence and industry expertise. The category, market and asset mix analyses allow for a deeper level of insight that provides a foundation for strategic recommendations.”
Noah Kolodny VP, Strategy
"With SponsorUnited, I've been able to skip a lot of the digging time to find the right people or the right companies to speak to. Their team is always fast to get new contacts refreshed in the individual company profiles. And getting new companies profiled is as easy as dropping a message into the chatbox. I cannot recommend SponsorUnited enough. It will change the way you prospect.”
Account Executive, Partnerships
"The SponsorUnited platform has made an immediate positive impact on our agency's sponsorship pillar. The features have allowed us to narrow our search for brands that fit our athletes' stories and we have already closed business from the platform after only having it for a couple of months. SponsorUnited has saved us tons of time in searching for the right partners for our athletes, and the support staff on the SponsorUnited team is extremely responsive and proactive in helping us utilize the software to its fullest potential.”
Matt Amerlan VP and Partner
"SponsorUnited has allowed us to navigate this post Pandemic world much more successfully. We are able to use the tools to find the appropriate contacts and establish new relationships quickly. We are also able to use research and retrieve photos of current activations to help us meet and exceed client goals and objectives and formulate a powerful proposal. The Sponsorship Sales Team at the Kentucky Derby Festival has been able to find new sponsor dollars that have made our investment well worth it!”
"In addition to the overall efficiency of the platform, the SponsorUnited research and service team continues to provide an incredible level of support and are always available to answer questions. We absolutely would recommend SponsorUnited to any organization looking to advance in developing corporate partnerships.”
As you're getting ready to fire up the grill this July 4th weekend, check out which of these grill brands has the most sponsorships and media deals. Watch the video to find out.
The Spirits (Vodka) category has 80+ brands buying sponsorships or media across all property types.
Ranked by total sponsorships, brand leaders in this category include Tito's Handmade Vodka, Smirnoff, and New Amsterdam Vodka.
#sponsorships #partnerships #vodka
The 135th Wimbledon Championships began today, with many big names competing in the largest tennis event of the year.
We highlight the endorsement deals for the top two seeds in both Men's and Women's singles.
#partnerships #sponsorships #endorsements
The CHL's 2022 Memorial Cup began this week, a four-team round-robin tournament held at TD Station.
We highlight the sponsorship and media activity of the four competing teams during the nine day tournament.
In a thrilling finish to the US Open, Matthew Fitzpatrick won the tournament at The Country Club in Brookline, Massachusetts.
Over 70 brands were active on the broadcast the final day while Lexus, American Express, ROLEX, Sentry, & Deloitte had the most unique assets during the event.
On International Surfing Day we highlight one of the most dominant Pipe surfers of his era, John John Florence.
100% of Florence's partnerships include social content, where he averages over 57,000 engagements per brand.
#partnerships #sponsorships #endorsements
Last week our team had the pleasure from hearing from Gerard Littlejohn, Senior Director, Social Impact at GMR Marketing. Through his variety of experiences Gerard has learned the importance of "having a seat at the table."
Thank you Gerard for your time and learnings last week!
#sponsorships #marketing #partnerships #speakerseries