Sponsor Insights

Pet Supplies | Category Report

Over the past six months the Pet Supplies category has become an attractive potential partner in the sports and entertainment space.

The growth of brands like Chewy and PetSmart have made them two of the most popular brands searched by SponsorUnited users, with both brands ranking in the top 1% of all brands searched in 2020.

The National Hockey League (NHL) is the most active league in this category with 39% of properties having a deal.