Congratulations to the Los Angeles Rams for winning Super Bowl LVI and Cooper Kupp on receiving the MVP award.

Anheuser-Busch showcased their brands in featured segments during the broadcast on NBC, while Crypto brands, being new to the Super Bowl scene, saw advertisements from Coinbase, FTX, eToro&Crypto.com who have combined over 115 new sponsorship deals since the beginning of 2021.

The 2022 NHL All-Star Skills Competition presented by DraftKings Inc. featured brands sponsoring the events.

Discover Financial Services, Honda, EA SPORTS, Dunkin'​ and Verizon were among the brands who had a presence during the competition.