As we head into the fleeting days of summer—with September somehow right around the corner—let’s take a look at the list of the most searched brands on our platform from July. 

Airshare, one of the fastest-growing private aviation companies in the country, secured the number one spot last month. The Kansas-based company has been on a roll, after extending its partnership with Kansas City Chiefs quarterback Patrick Mahomes. Besides continuing to serve as Airshare's spokesperson, the two-time Super Bowl Champion and MVP appeared in an ad for the eighth edition of Capital One's "The Match” in June, for which the private jet company served as official aviation partner. Airshare flew Mahomes, Travis Kelce, Stephen Curry, and Klay Thompson to and from Las Vegas for the celebrated golf event, during which the NFL stars faced off to raise money for charity. 

In second place is Expensify, a software company that develops expenses management systems for personal and business use. TIDL Sport—a pain relief spray brand owned by former UFC Champion Conor McGregor, who is also its main ambassador—takes the third spot. Founded in 2021, TIDL Sport has a strong presence in the American media, including broadcast TV deals with NHL Network, NBA TV, and ESPN.

Fracht Group, an international freight forwarder based in Basel, Switzerland, enters the list at number 10, despite having just one sponsorship deal. How, might you ask? Timing, as they say, is everything: just five days before Inter Miami CF officially announced it had signed Lionel Messi in a stunning coup, the team named Fracht Group as its Official and Exclusive Right Jersey Sleeve Partner in a multi-year deal. The countless photos of Lionel Messi with the Inter Miami jersey splashed all over news outlets and social media platforms worldwide within days of the Fracht deal gave the logistics company the kind of publicity money can’t buy.