To find out which brands Manchester United partnered with and other league insights, download the FREE 2021 Sponsorship Year In Review available HERE.
Female entertainers and influencers were at the forefront of brand sponsorships in 2021. Most deals leveraged their large social media following.
Want to know more about brands and their partnerships with entertainers and influencers? Download the 2021 Sponsorship Year In Review available for FREE Tomorrow HERE.
RAM and GEICO led all brands in the highest social engagement with the MLB this season, each having a post with an engagement score over 400,000.
As brands, teams and events continue look at leveraging emerging digital platforms in this age of user-generated content, we take a look at TikTok in our Emerging Platforms Report.