Bryce Harper was named MVP for the second time in his career, and first time with the Philadelphia Phillies.
Good Sam a provider of membership clubs geared to RV and outdoor enthusiasts, was the top searched brand on SponsorUnited’s platform last week after sponsoring both the NLDS and ALDS.
The St. Louis Cardinals take on the Los Angeles Dodgers in the MLB National League wild card game.
Budweiser Brewing Company APAC and The Coca-Cola Company have sponsorship deals with the Cardinals. Bank of America and Security Benefit have deals with the Dodgers.
Pepsi and Delta Air Lines lead the way for the Yankees in sponsorship deals, while Ford Motor Company and Samuel Adams are on top for the Red Sox (MLB).
RAM and GEICO led all brands in the highest social engagement with the MLB this season, each having a post with an engagement score over 400,000.
“𝙏𝙝𝙚𝙮’𝙡𝙡 𝙬𝙖𝙩𝙘𝙝 𝙩𝙝𝙚 𝙜𝙖𝙢𝙚 𝙖𝙣𝙙 𝙞𝙩’𝙡𝙡 𝙗𝙚 𝙖𝙨 𝙞𝙛 𝙩𝙝𝙚𝙮 𝙙𝙞𝙥𝙥𝙚𝙙 𝙩𝙝𝙚𝙢𝙨𝙚𝙡𝙫𝙚𝙨 𝙞𝙣 𝙢𝙖𝙜𝙞𝙘 𝙬𝙖𝙩𝙚𝙧𝙨. 𝙏𝙝𝙚 𝙢𝙚𝙢𝙤𝙧𝙞𝙚𝙨 𝙬𝙞𝙡𝙡 𝙗𝙚 𝙨𝙤 𝙩𝙝𝙞𝙘𝙠 𝙩𝙝𝙚𝙮’𝙡𝙡 𝙝𝙖𝙫𝙚 𝙩𝙤 𝙗𝙧𝙪𝙨𝙝 𝙩𝙝𝙚𝙢 𝙖𝙬𝙖𝙮 𝙛𝙧𝙤𝙢 𝙩𝙝𝙚𝙞𝙧 𝙛𝙖𝙘𝙚𝙨…” – 𝙏𝙚𝙧𝙧𝙖𝙣𝙘𝙚 𝙈𝙖𝙣𝙣
Major League Baseball – Field of Dreams. We highlight the brands that made their way to Dyersville, Iowa.
Chevrolet, Credible, Camping World & Mattress Firm are a few of the brands that were seen throughout the game.
On a record breaking night for Pete Alonso, we highlight the sponsorship and media activity of the 2021 T-Mobile Major League Baseball Home Run Derby.
Four of the eight players participating total over seven endorsements each. Brands such as Rawlings Sporting Goods, Nike, Wilson Sporting Goods Co., and Oakley utilize the players social media platforms.